On CPAC and 'image'

Via Donald Douglas, we have Patterico concerned about conservatives projecting the proper "image" at CPAC.

The question you have to ask yourself is, why were Cliff Kincaid and John Bolton selected to give main-room speeches at CPAC? Well, Bolton was a Bush administration official and we don't know if his jokes were vetted in advance.

Still, the question of who was selected for main-room speeches is interesting. I know lots and lots of conservative activists who would crawl through glass and climb over three strands of concertina wire for the chance to give a main-room speech at CPAC. It is not as if there is any shortage of would-be CPAC speakers. So . . . how are the choices made?

I don't know the answer, any more than Patterico knows the answer. But it is important to ask the right questions, you see.